Mission Field is a global innovation, strategy & insights consultancy.
We are entrepreneurial CPG veterans who help create, formulate, produce, test, and launch new products.
What we do
New products & services
Clarifying unique challenges
Consumer, shopper, & retailer
How we do it
We make it possible for your team to do more by…
WHO WE ARE
We have been in your shoes - we are CPG veterans and former Fortune 500 executives. We are also entrepreneurs who have started our own companies or helped start ups grow. We lead with empathy and an entrepreneurial point of view.
Our Guiding Principles
We approach each problem like an entrepreneur – we approach innovation challenges differently and aren’t afraid to roll up our sleeves and dive into the details. No problem is too big or too small for us to figure it out.
We don’t tolerate marketing puffery – big ideas can also be pragmatic. We provide actionable insights and plans grounded in reality.
We push and challenge for deeper thinking – we’re the agency you hire to solve problems and will always call out options if we see another angle.