2024 Expo West Trends

Another fantastic year at Expo West has wrapped up, where the future of food and beverage was on display and innovation and sustainability took center stage. Here are some trends and products that caught our eye!

Global Flavors: Brands showcased an array of flavors and ingredients from around the world across categories (Snacking, Beverage, Cooking Sauces, & more). @adozencousins @Mila @Craize @flybyjing

Functional Foods for Well-Being: It’s all about how food makes you feel. From gut health to immunity boosters to mood enhancing ingredients, functional ingredients including adaptogens and probiotics continued their way into everyday staples. @fody @mindright @meltingforest @pitaya

Mushroom & Honey Ubiquity: From niche ingredients to being everywhere @beekeepercoffee @Hive2o @evilsnacks

Plant-Based Evolution: Plant-based food and beverages had a strong presence from new entrants in milk, meats, and artisanal cheese to innovation in vegan eggs and plant-based sushi. @yoegg, @konscious @tindle

Retro Packaging: Bright packaging reminiscent of the 70’s brings together nostalgia and innovation – allowing brands to stand out in a crowded space. @whipnotic

Mindful Snacking: Cleaner versions of some favorite childhood snacks and lower sugar/no sugar added offerings. @rivalz @outstanding @thefroottheif @solely @Tasufruitchips

All Puffed Up: Puffed form snacks were all over the place! @frankiesorganic

Sustainability: Ecofriendly packaging , regenerative agriculture , upcycling and leveraging sea vegetables in food & beverage continued to be front and center. @whiteleafprovisions @atlanticseafarms @12tides

Free From: More and more brands are now school allergen friendly @kind @abe’s

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